Analytics need to evolve. The web is a lot bigger, more complex, and more interactive these days, and yet we’re still using dot-com tools to measure and make sense of it. It’s time to do feed analytics right.
Audience engagement is no longer just about subscribers or trackbacks. You want to know what your audience is saying and doing with your content, and where. You want to be able to converse with them while their questions and comments are fresh. And you want to know who the real topic experts are in any niche — including you — not just who’s on the A-list this week.
You’ve asked us for solutions to issues of inconsistent data, unresponsive service, and simply being unable to find out about your audience. You want real-time stats that include social media engagement metrics. Community-driven influence measurement. And that’s just the beginning.
We want your input. Head over to our Feed Analytics Beta page, sign up for our beta, and let us know what you want to know. Sources to track, ways to present data, trending — we bet you have a million great ideas. And we want to incorporate the best ones into the products you’ve asked us to build.
Sure, we wish we had something to roll out right now, and we’re working on it, but the requests started flooding in sooner than we expected. It’ll take some time to get it right. But when we’re ready to show the world, you’ll get the first look and chance to test things out.
Share your input with us, sign up for our beta, and keep checking in over the next few months as we roll out the products you’ve asked for. (We recommend subscribing to the RSS feed.)
We can’t wait!